Peace Itong
Master June Wisse, a 7-year-old boy has been announced as the winner of this year’s African kids fashion week competition. Jayson Egbon and Oladeji Excel were 2nd and 3rd winners respectively.
The Creative Director of the event, Mr Ajibola Akande, speaking to the press, said that the African Kids Fashion Week is an event created to showcase the best of African fashion for kids.
This edition with the theme “SHOWCASE” he said was aimed at “building attitude and develop personality for the young African to love and embrace African attires”
According to him, “Billions of dollars goes out of Africa from the children fashion industry and one of the main objectives of the African Kids Fashion Week is to help retain those funds within Africa.
Dressing fashionable modern-day kids
“When the children grow up wearing African fashion, they will definitely stick to it when they are of age. Imagine all the children in African are wearing African fashion, you cannot imagine how much that will contribute into the Africa economy in respect to IGR.” he added
The event gave children between the ages of 4 to 12 years the opportunity to showcase the best of African Fashion Inspired by the rich and diverse culture in Africa.
The online event started with an entry which started on the 9th of August and closed on the 22nd of August. Voting started on the 23rd of August and ended on the 29th of August 2020. The voting was filled with interesting activities as contestants scramble for votes from all over the world. Some Nigerian celebrities also joined in the competition by endorsing their chosen candidates to win the competition via the Instagram platform @africankidsfashionweek.
The competition was held virtually, where contestants with the highest likes and engagement online became the African Kids Fashion Week (Showcase) winner.
This year’s African Kids Fashion Week was powered by Smartcode Africa and was supported by Mobiwura Children Fragrance, Afrikayla, wonder child for kids, Wealahkids among other top kids designers.
